Content creation refers to the process of generating and sharing information, ideas, or messages in various formats across diverse platforms. It involves individuals, organizations, or institutions like news outlets, universities, businesses, artists, writers, and governments. These entities use different methods such as creating articles, reports, academic papers, cultural works, and government data. The information is shared on platforms like redes sociais[3], o internet[5], and digital platforms like Twitter[6], facilitating broad distribution and accessibility. Content creation aims at various goals including spreading information, marketing, artistic expression, and promoting government transparency. It’s influenced by tecnologia[4] evolution, ethical issues, intellectual property[1] laws, and social movements. Additionally, content creation has significant impacts on sectors like marketing, social protests, academic research, and public engagement[2].
Criação de conteúdos is the act of producing and sharing information or media content for specific audiences, particularly in digital contexts. According to Dictionary.com, content refers to "something that is to be expressed through some medium, as speech, writing or any of various arts" for self-expression, distribution, marketing and/or publication. Content creation encompasses various activities including maintaining and updating web sites, blogue, article writing, photography, videography, online commentary, redes sociais accounts, and editing and distribution of digital media. In a survey conducted by Pew, content creation was defined as "the material people contribute to the online world."